Digital PR · Authority

Authority Dashboard

Public measurement framework for long-term brand authority. Values are instrumented in analytics — we do not fabricate vanity metrics or buy links.

• Brand mentions

  Tracked editorial and social mentions of GuestFlow.

  Instrumentation: Instrument in analytics

  Connect mention listening; do not buy fake coverage.

• Referring domains

  Organic referring domains to guestflow.in.net.

  Instrumentation: Monitor via Search Console / crawler

  Earned via resources — no link schemes.

• Editorial links

  Links from journalism and association sites.

  Instrumentation: Track manually + alerts

  Pitch research and tools, not guest posts for links.

• Resource downloads

  SOP / template downloads from the library.

  Instrumentation: Event: resource_download

  Wire analytics events on download CTAs.

• Media coverage

  Press release pickups and interviews.

  Instrumentation: Press CRM

  Use /press/releases as source of truth.

• Organic growth

  Non-branded and branded search clicks.

  Instrumentation: Search Console

  Segment Research / Statistics / Tools hubs.

• Share of voice

  Visibility vs hospitality tech peers on priority topics.

  Instrumentation: Quarterly review

  Topics: guest portal, hotel AI, QR hospitality.

• AI citations

  Mentions in LLM answers and AI Overviews.

  Instrumentation: See /ai/monitoring

  GEO + Digital PR reinforce each other.

Related: AI citation monitoring